Name: 宋怡寧 Amberdine Sung
University: Fu Jen Catholic University (FJCU)
Major: English Language and Literature
Intern: Internet Marketing, Enspyre
Motivation for Internship at Enspyre
From 2010 to 2011, I participated in a national creative marketing competition with four of my classmates. Our team worked together to expand our knowledge of marketing through experimentation and analysis of the successes and failures of leading companies' marketing campaigns. During this year-long endeavor, we worked together as a team to develop an effective marketing campaign for a shoe manufacturer in Taiwan. We came in second place in this competition. It was during this period when I discovered I had an interest and a passion toward marketing.
When I am passionate about something, I am enthusiastic to learn more about it. When an opportunity arose with Enspyre, I was eager to join Enspyre and broaden my knowledge and experience.
Expectation for Internship at Enspyre
Our team needs to accomplish the following this year: improve Enspyre's workspace website, expand the clientele, and develop partnerships with companies in adjacent markets. To complete these tasks, we need to know how to distinguish our target consumers. We need to conduct business telemarketing, visit potential customers with targeted presentations, and work to establish healthy business relationships.
This hands-on experience will offer us a greater depth of knowledge outside of what is learned from textbooks. This opportunity will help me build my career on a solid foundation.
Teammates:
蔡怡宣 Anny
曾詩倍 Bridget
溫倬葳 Cindy
朱得誠 Chudy
曾翊庭 Gary
楊榮敏 Vira