週四, 06 十月 2011 22:15

黃滋立/ Tzu Li

Written by  黃滋立
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中文姓名 : 黃滋立
英文姓名:Tzu Li
就讀學校:國立政治大學
就讀系所:國貿所(Department of International Business)
實習公司:Enspyre安石國際商務顧問股份有限公司
實習內容:Internet Marketing

 

 

參加安石國際實習動機:

大學時念的是法律系,一直很嚮往能夠和不同領域的人學習和合作,但是在學校中很難找到這個機會。上了研究所後,雖然有機會跨入商學領域,初步了解國際行銷的理論和案例,卻沒有機會真正的從實務面操作,而網路行銷卻已經在不知不覺中滲透到每個人的日常生活中,不再只是如理論般在課堂中出現的名詞解釋,而安石的實習,讓我們有機會實地操作,了解到網路行銷的技巧,更可以在步入職場前,讓我們有機會比別人多一項專長,相信不管將來從事何種職業,這項專長都可以助我們一臂之力!


對自己在安石實習的期許:

在長達五小時的面試過程中,歷經了不同的考驗,包括製作簡報、編輯雜誌內容等等,最讓我印象深刻的,是團體面試自我介紹後,在極短的時間內又要求介紹其它的面試同學,並且要在他們的自我介紹中,找到能夠讓大家印象深刻的"關鍵字",在這樣的面試過程中,安石已經給我上了一堂很震撼的行銷課,因為如何行銷自己,又如何在第一次接觸的情況下,將別人包裝行銷出去,這樣的概念雖然簡單,但是透過這場面試,讓我了解到其實仍是需要訓練和練習的,更讓我期許在未來的實習中,透過和不同領域同學的腦力激盪,能夠互相成長,對於網路行銷有更深的認識。

 

 

實習心得

 

在這八個月以來,很感謝Elias和ZOE對我的指導,也很感謝和我一路走來的其他實習生。在實習期間,我學到了包括像是SEO、Joomla系統操作、Google廣告的撰寫方法和許多關鍵字行銷的小技巧...等等。

在實習專案的過程中,雖然對於很多的東西都不了解,但是和不同學校的實習生間,建立了深厚的情感,也藉此分享彼此的經驗和所學,透過這樣的機會,讓我實際了解商務中心這個產業,也了解如何和商務人士互動,更透過觀察其他專案計畫的進度,了解每個專案的技巧和難度,很謝謝有這樣的機會,也很謝謝陪我到最後的實習生同學們!

 



 

 

 






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